What's a brand map?
The brand map is the north star for you and your brand. It clearly defines the entire brand, where it currently is, where you want your brand to go, and how you're creating revenue.
Why do I need a brand map?
Brand maps are a central guide that can be keep you on track with your brand's goals, and can be provided to your staff and any consultants for an easy idea of the core pillars for your brand.
Brand maps can:
Identify and help you shape the perception of your brand
Show how your brand compares to competition
Identify the positives & negatives of your brand
Identify what aspects of your brand need development
How do I benefit from having a brand map? Is this just busywork?
A brand map is KEY to the growth of your brand and is a defining anchor that will help you focus on the goals for your brand and ensure everything you're doing supports the growth of your brand.
What does a brand map cost?
You can build a brand map yourself, but if you're looking for guidance on how to build a brand map or for someone to build a brand map for you - you can book a consultation with EJ Jamele HERE.
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